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ABN71 003 236 806
Purplestar Communications is an information design and digital media studio at Willoughby, on Sydney’s lower north shore. The work is converting information, data and content into visual and animated formats, covering infographics, data visualisation, presentations and multimedia built for digital devices.
Information design
- Infographics and data visualisation
- Presentation design
- Graphic design for information-heavy material
- Storytelling structure for complex or technical content
Digital media design
- Motion graphics and kinetic visual information
- Multimedia and rich media content
- Time-based visual presentation for targeted digital devices
Supporting work
- Copywriting and content editing
- Research and development
- Competitor analysis
- Project management and quality assurance
Studio details and registration
- Studio 1, 59 Tulloh Street, Willoughby NSW 2068
- Open Monday to Friday, 9:00am to 5:00pm
- ABN 71 003 236 806, held by Purplestar Communications Pty Ltd, active since July 2010
- Not currently registered for GST
Common questions
What does information design actually mean?
It is the creative development of information primarily by visual means. In practice that means taking a report, a dataset or a dense body of content and rebuilding it as something a reader can take in quickly, such as an infographic, a chart or a redesigned presentation.
What is the difference between information design and digital media design?
Information design is static and visual, built to be read. Digital media design is time based, so the information unfolds as motion graphics, animation or rich media. The studio offers both, and which one suits depends on where the material will be seen.
Can the studio help with the words as well as the visuals?
Yes. Copywriting and content editing are part of the service list, alongside research and competitor analysis. That means a project can start from raw source material rather than finished copy.
What sort of projects is this suited to?
Material where the content is complex and the audience has limited attention, such as pitch and board presentations, project and research summaries, and marketing pieces that need to explain something before they can sell it. Project management and quality assurance are listed as part of the delivery.
Where is the studio and when is it open?
The studio is at Studio 1, 59 Tulloh Street, Willoughby NSW 2068, in Sydney’s lower north shore. Published hours are Monday to Friday, 9:00am to 5:00pm.
How do I get in touch?
Call (02) 9958 7272 or email [email protected]. It helps to have the source material and the deadline to hand, since both shape whether a static or animated format is the better fit.
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